Riitta Ikonen has a strong belief in taking art out of the gallery for people to see in a wider context. I discovered her work on the creative art blog BOOOOOOOM! just recently and fell in love with her Mail Art project. In her mind, “individualism is a little space inside your head reserved just for you, like a private restaurant table that serves you anything you think to want”. I hope this project as well as some of her other projects inspire you to be creative and maybe a little silly as well.
YCN’s new Rivington Street display is visual proof that when an appropriate stamp is used, most things will make it through the mail.
This project has been going on since 2004 and Ritta has already sent around one hundred and fifty A6 sized postal cards to Margaret Huber her old illustration tutor, from Japan, Finland, Spain, Russia and England. These “postcards” included hair, fish, a sachet of white powder, a piece of broken record etc. Only three cards failed to reach their destination.
